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Marketing Concept Development

Marketing concepts focus on finding right products for the customers instead of finding right customers for the products. It is based on four pillars − target market, customer requirements, incorporated market, and profitability.

Marketing Promotions campaigns

Marketing campaigns promote products through different types of media, such as television, radio, print, and online platforms. Campaigns are not solely reliant on advertising and can include demonstrations, video conferencing, and other interactive techniques.

Media Buying

Media buying includes purchasing traditional media, such as television, radio, print, and outdoor, as well as digital channels, including websites, social media, streaming services, and apps. Media buyers typically perform the media buying; they seek to match the context of the ad with the medium.

Production of Documentaries

Documentary films are research-driven projects which are mostly dependent on the content, facts, and information found at the stage of research. The filmmaker has to earn in-depth knowledge about the subject, where research plays a crucial role.

Media Relations

Media relations refers to the strategic management of communication between an organization and the people responsible for producing the news and features in the media — like editors, journalists, bloggers, influencers, and more

Social Media Management

Social Media Management (SMM) is the process of managing your online presence on various social media platforms like Facebook, Instagram, and Twitter by creating, publishing, and analyzing content you post. In addition to engaging with users on these platforms, SMM also involves managing your social media advertising and campaigns.

Brand Management using Artistes

Brand management using artists involves leveraging the unique talents and public images of artists to enhance a brand’s identity, connect with a target audience, and differentiate the brand in the market.

Music Production and Management

Music Production and Management involves overseeing the recording process of music artists, managing budgets, schedules, and ensuring the final product meets the desired artistic vision. It also includes the business side of music, such as marketing, promotion, and distribution.